Friday, May 19, 2006
Notes from the Blogs & Social Media Forum
I just got my notes on Wednesday’s VNU Blogs & Social Media Forum back (thanks, Adriana!). They’re not comprehensive, because there were points when I just wanted to listen and not write. Where no quotation marks are used or I am not obviously relating a point made by a specific person, the words are reflective of my own thoughts, not necessarily the words of the speakers.
(I also only took down notes for a few presentations. Sue me.)
"Notes from the Blogs & Social Media Forum" continued...
Posted by Jackie Danicki on 05/19 |
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In: Blogging • Employee Service • Engagement vs Interruption • Events • Marketing • Product Development •
In: Blogging • Employee Service • Engagement vs Interruption • Events • Marketing • Product Development •
Saturday, May 13, 2006
They're all in the ad business now
When the demand side of a voluntary exchange starts supplying itself, the traditional suppliers are going to get scared. To wit, all of the exploding business models around us (newspapers, music, movies, and TV just for starters).
The same fear is being felt by companies when it comes to their ads. This is, of course, because it’s so cheap and easy for people to bring to life their own creations - people who are connected to the most powerful distribution network in history.
These companies usually aren’t connected to that network, though they think they are.
"They're all in the ad business now" continued...
Posted by Jackie Danicki on 05/13 |
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In: Blogging • Customer Service • Employee Service • Marketing • E-mail Marketing • Podcasting • Promotions • Television •
In: Blogging • Customer Service • Employee Service • Marketing • E-mail Marketing • Podcasting • Promotions • Television •
Friday, May 12, 2006
This Is Broken
Worth visiting: A project to make businesses more aware of their customer experience, and how to fix it.
Posted by Jackie Danicki on 05/12 |
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In: Blogging • Customer Service •
In: Blogging • Customer Service •
Wednesday, May 03, 2006
The Engagement Alliance's first event
It’s happening on June 21st here in London, and you are all invited. We’ve got fantastic speakers from - amongst others - Skype, the Guardian, and Hitwise coming along on the day to help people make sense of the MySpace phenomenon and what it means for their businesses. For all the details, check out the official website for What MySpace Means: Lessons for Every Brand.
I’m going to leave this post on top for a couple of days. If you’re not reading this site through RSS, please scroll down for updates. Thanks!
Posted by Jackie Danicki on 05/03 |
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In: Admin • Blogging • Customer Service • Employee Service • Engagement vs Interruption • Events • Marketing •
In: Admin • Blogging • Customer Service • Employee Service • Engagement vs Interruption • Events • Marketing •
Monday, May 01, 2006
Social media is changing us - and the world - for the better
You know, one blog post isn’t enough to cover all the ways in which that title is true. But for now:
Certain people seemed to be very concerned with blogging and social media being ‘overhyped’. I think the only problem is inappropriate hype ("Blogging will bring our politicians into touch with the People!").
I don’t think people have actually grasped the extent to which social media is changing, and will continue to change, humanity.
"Social media is changing us - and the world - for the better" continued...
Posted by Jackie Danicki on 05/01 |
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In: Blogging • Personal •
In: Blogging • Personal •